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ColaPop Economic Update – Fall into Winter 2025


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South Carolina’s economy hasn’t been sipping pumpkin spice lattes — it’s been running full steam. From factory floors in Spartanburg to tech hubs in Columbia, the Palmetto State kept the momentum going straight through the fall. Here’s your no-fluff breakdown of what’s been brewing between September and December.


Business Buzz: SC Edition

1. Manufacturing Muscles Up

  • BMW hit another gear with EV battery production in Spartanburg.

  • Redwood Materials doubled down in Berkeley County with battery recycling ops — think of it as South Carolina’s new clean-energy heartbeat.

  • Translation: more high-paying jobs, more supply chain clout.

2. Startup Scene Gets Spicy

  • Columbia, Charleston, and Greenville aren’t just about BBQ, shrimp & grits, and waterfalls — they’re birthing startups like crazy.

  • App-based services, logistics tech, and digital agencies are flooding into accelerators like NEXT (Greenville) and SOCO (Cola).

  • Local investors are finally loosening the purse strings, especially when there’s real estate attached.

3. Real Estate Reality Check

  • Statewide housing markets cooled a touch, but hot pockets like Myrtle Beach, Mount Pleasant, and Fort Mill are still sizzling.

  • Developers are switching gears: fewer marble countertops, more middle-income homes. Think practical over flashy.

  • Office space? Still awkward. Conversions to mixed-use are the new remix.

4. Small Biz Money Squeeze

  • Banks across the Southeast tightened credit standards this fall.

  • But where the banks step back, private lenders and PE funds step in — scooping up deals in commercial real estate and service-based ventures.


Looking Ahead: Holiday Season & Beyond

  • Tourism Pop: Coastal towns are gearing up for holiday and snowbird season. Bookings? Record highs. Hospitality? Cash registers ringing.

  • Construction Heat: Infrastructure projects in Columbia’s corridors and Charleston’s port expansion are moving from blueprint to bulldozer.

  • Workforce Watch: Wages may be leveling off, but employers in logistics, trades, and home services are still waving big “Now Hiring” signs.


U.S. Economy Highlights

  • Fed Pause → Possible Cut: With inflation cooling, whispers of a rate cut are getting louder for early 2026.

  • Shoppers Slow Down: Holiday splurges are trending cautious, but spending on essentials and experiences is still strong.

  • Tech Glow-Up: AI and chipmakers rebounded big, fueling fresh M&A chatter.

  • Commercial Real Estate Blues: Office towers? Still ghost towns. Mixed-use conversions are the survival play.


Global Pulse

  • China Stimulus: More manufacturing and real estate support rolled out. Big for exporters.

  • Europe’s Cooldown: Inflation easing, ECB hinting at cuts = a little more breathing room.

  • Trade Tensions: U.S.–China talks heating back up over semiconductors and green tech.

  • Oil Watch: Prices stable for now, but the Middle East never stays quiet for long.


Final Sip

South Carolina’s economy is cruising into 2026 with a mix of horsepower (manufacturing), hustle (startups), and holiday cheer (tourism). Sure, there are headwinds — tighter credit, national spending jitters, and global trade drama — but the Palmetto State keeps proving it’s got grit and growth baked in.


For locals, founders, and investors: keep your eyes on mid-tier housing, clean energy supply chains, and small business financing shifts. That’s where the juice is.

 
 
 

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